| |

Bozos, Boogies, Beaners, Zips and Berserkers

The four or five funny guys of the Firesign
Theatre

By Leonard Pierce
I’ll be honest with you: I had a hard
time even starting this article. Writing about the Firesign Theatre
poses a similar problem to writing about other cult phenomena:
they have a small core of smart, dedicated fans, and most of what
there is to say about them has already been said. The more research
I did, the more I realized that if it was worth talking about,
someone had beaten me to it. Frankly, I was stuck for an angle.
Lamenting my blockage to a few friends, one of them — a younger
guy as removed from me in age as I am from the people who heard
the Firesign Theatre when they were new — suggested that
I draw in a larger audience (presumably, like him, largely unfamiliar
with the Firesigns) by comparing and contrasting them to other
artists who had done similar work. (In the hack trade, we call
the “If You Like Blank, You’ll Love Blank!” game.)
And it was then that I realized the biggest problem, when I recognized
why I was having so much trouble: there wasn’t anyone who
had done similar work to the Firesign Theatre. Wasn’t, isn’t,
and probably never will be.
Probably the favorite trope in the critic’s
cliché box
is to say that an artist is “unique” or “incomparable” or
that they “aren’t like anyone else” — just
before comparing them to a hundred other performers the critic
happens to like. The Firesign Theatre, though, really is incomparable.
There’s literally no one else like them. They created a genre
all their own, drawn from the traditions of but dissimilar to anything
that had gone before; they recorded a handful of essentially flawless
albums in that genre; and when they were done, no one else seemed
even remotely capable of or interested in working in that genre
ever again. In a world of thousands of “unique” performers
who still managed to be similar to other acts who also got stuck
with the Big U label, the Firesign Theatre really was unique.
Who
were they, that they deserve such singling out? Forget it. I’m
not here for biography or hagiography. More and better bios of
the Firesign Theatre have been written than anything I
could come up with. I come to praise Caesar, not to bury him. They
were, in brief, a foursome composed of broadcaster and radio personality
Peter Bergman (host of the ultra-hip “Radio Free Oz” program
on KPFK Los Angeles in the mid-1960s); actor Phil Proctor (who
happened to be Bergman’s haircutter); musician Phil Austin
(who also served as Radio Free Oz’s engineer); and
poet David Ossman (who was also Austin’s connection). At
the ass end of the ’60s, this loosely affiliated quartet that
had coalesced
around a largely improvised radio show began to do recorded comedic
theatre that was anything but improvisational. Working together,
the four of them conjured up a “fifth guy” — an
imaginary entity who resulted from the process of bouncing jokes
and ideas off of each other, and who they always claimed wrote
their best material — and they fell face-first into a major-label
record contract. From that time until the mid-1970s, the Firesign
Theatre somehow managed to record five of the most jaw-dropping,
scintillating, hilarious, remarkable and compulsively listenable
albums ever made, starting with their second record and ending
with their eighth.
Okay, fine — so what was so special about
them? What was this genre that they had all to themselves? What
made them great,
and why do they deserved an audience wider than the cult following
they ended up with? As they put it on their first great album, “Who
AM us, anyway?” That, I can at least try to answer.
The Firesign
Theatre made comedy albums. I deliberately do not say “comedy
records”; those have been around forever.
Anyone can, and does, make a comedy record, and it’s often
an utter disaster. Novelty songs can be entertaining, but an entire
album of them is usually excruciating; stand-up comedy is a live
medium which doesn’t generally translate well to recording
or justify repeated listening; and while there’s been a few
(a very few) ambitious sketch comedy groups with the ability and
the inclination to work in an audio rather than visual format,
they are mostly content to string together bits with no connection
and no coherence. The Firesigns, however, made comedy albums —
with a few exceptions, their records were designed to exploit the
album
form as fully as possible. Their albums weren’t just random
pile-ups of short-form humor in an audio medium; they were “plays,”
concepts — not in the bloated, pretentious sense of “concept
album” that
we normally associate with the 1970s, but in the seldom-used nonpejorative
sense. They made conceptual art — art with ideas, structure
and ambition — but their art was comedy. And it was fucking
hilarious.
The Firesign Theatre are often compared to Monty
Python’s
Flying Circus. Let’s leave aside the fact that the comparison,
while not entirely unfounded (they shared, in particular, a deeply
held desire to screw around with the conventions and strictures
of their respective media), is lazy — it has become
an unconquerable truism that anyone doing intelligent, experimental
humor will get compared to Python. Beyond that, the Firesigns simply
had more creative freedom than the Python troupe, who were shackled
by their high profile and the short leash on which they were kept
by a nervous BBC. Given the power to do virtually anything they
wanted, the Firesigns — who may not have been more ambitious
than any other group of smart comics before or since, but could
realize their ambitions under better circumstances — created
a series of albums so great that it seemed as if they were defying
gravity. They were so good for so long, and their nearly indescribable
albums were so unlike anything that came before, that whatever
you want to call the genre in which they worked (conceptual audio-comedy?
Humorous experimental radio theatre? Laff opera?), they created
it and killed it in one stroke. No one else — not “no
one” in the sense of “no one important” or “no
one you’ve ever heard of,” but no one — ever did anything
like it again.
But what was it? It’s surprising that,
given the amount that has been written about the Firesign Theatre,
almost
no one seems
to be willing to describe what exactly it is that they do. It’s
a lot easier to describe what they didn’t do: they weren’t
a musical act, although music played a huge part in their work.
They weren’t a theatre group, although their albums have
a theatrical structure and the acting is often superb. They didn’t
exactly make comedy records as they are commonly understood, although
their records are relentlessly funny. And they didn’t write
radio plays, although their material both utilizes and subverts
classic elements of radio comedy and drama. Somehow, they combined
the musical sensibilities of the time, their own theatrical talents,
a savagely funny and subtle sense of humor, and a deft combination
of live radio traditions and the infinite possibilities of studio
techniques to create their art. The albums also shared a certain
formal structure: the stories told in the Firesign Theatre’s
best work are a demented Pilgrim’s Progress, following the
adventures of a naif with an amorphous identity through a bizarre
and ever-changing (yet always uniquely American) landscape. In
this sense, the Firesigns could be said to have made the same record
over and over; but the mercurial changes in identity, setting,
tone and character (not only from album to album, but within each
album) meant that they also never made the same record twice.
Their
first full-length work, 1968’s Waiting for the Electrician
or Someone Like Him, manages to introduce listeners to almost
every element that made the Firesign Theatre great except one:
they weren’t
yet ready to take on the challenge of presenting the comedy album
as a piece of conceptual art, as a series of individual elements
that somehow coalesce into a unified whole. Waiting for the
Electrician has a number of worthwhile bits; the
introductory piece, “Temporarily
Humboldt County,” pulls off the neat trick of encapsulating
400 years of the American Indian getting fucked by the white man
in just over 10 minutes, and the even neater trick of making it
amazingly funny. Two pun-laden attacks from within on hippie culture
(“W.C. Fields Forever” and “Le Trente-Huit Cunegonde”),
while containing some good moments, have lost a lot of punch after
35 years; they must have seemed pretty powerful at the height of
the peace-and-love wave, but today, they lack the immediacy they
had back then. The title track, however, which closes out the album,
is not only a creepy-funny tale of a innocent abroad that ends
with a nasty jolt of black humor, but also represents their first
stab at the formal structure that would be used in their best work.
Here, the wandering naif is the anonymous tourist P., and his landscape
is that of a nameless European nation as metaphor for strangulating
bureaucracy. In the end, Waiting for the Electrician or Someone
Like Him is too much a standard sketch-comedy record to be considered
one of the Firesign Theatre’s essential works; it’s
really just a collection of sketches, regardless of how good they
are. But the next time the group went into the studio, they would
begin a breathtaking hot streak.
Technically speaking, the Firesigns’ second
album, How Can You Be in Two Places at Once When You’re
Not Anywhere At All, isn’t a full-length comedy album
either — it’s
two long but seemingly unconnected pieces of one side each. But
it’s also clearly their first great album, and the first
one where they truly begin to realize the potential of their medium.
The production, for the first time, takes on the dense, multilayered
quality that became a Firesign hallmark (critical discussions of
the group never give enough credit to the album’s producer,
Cyrus Faryar, who with Phil Austin helped develop their sound);
one can listen to the superbly mixed stacks of sound and hear something
new on every play, even after over 30 years.
The first, self-titled
side features the travels of one Babe, an eager and simple young
consumer who buys a car from hyperexuberant
salesman Ralph Spoilsport (one of the Firesign Theatre’s
most durable creations and legitimately a classic comic character)
and drives it straight into the heart of the American Dream. Over
the course of the narrative, he discovers more than he ever dreamed
about the American pageant, including the nature of the men who
settled this great land of ours (“We were small, angry men
with hairy faces and burning feet,” mutter a group of generic
immigrants). The piece sets the tone for the group’s future
efforts by taking a seemingly shotgun approach that manages to
cohere in the end; though you couldn’t possibly have seen
it coming, it makes perfect sense when the side concludes with
the return of Ralph Spoilsport, giving the world’s strangest
reading of Molly Bloom’s soliloquy from Ulysses.
The second
side, “The Further Adventures of Nick Danger,” is
an absolutely perfect parody of a radio detective serial, following
the adventures of a thick-headed, self-centered private dick through
1940s Los Angeles (he can’t pronounce the names of any of
the streets). Filled with clever puns, dead-on characterizations,
and inventive tampering with the conventions of radio, the piece
is one of the Firesign Theatre’s most beloved, but some critics
have attacked it as unambitious. They couldn’t be more wrong.
It’s hilarious, well-thought-out, and though lacking the
thematic elements of their best pieces, remarkably accomplished
and enduring. It ends with a shift as disturbing and amusing as
the one on the first side: the “show” is interrupted
by an announcement from President Roosevelt that the Japanese have
attacked Pearl Harbor — and that the United States has unconditionally
surrendered so he can get back to listening to the program.
Where
How Can You Be… was an explosion of possibility, the
Firesign Theatre’s third album, Don’t Crush That
Dwarf, Hand Me the Pliers, was a nuclear bomb. It leveled the
whole notion of recorded comedy, wiping out everything that had
come before
and leaving something so devastating that nothing ever came close
to topping it, not even the later work of its creators. Not so
much a change from their previous work as an expansion of it, Don’t
Crush That Dwarf followed its optimistic but confused hero
through a number of incarnations — Porgie, the helplessly
naïve
teenage hero; George, the cluelessly cocky politician; Lt. Tirebiter,
the hard-boiled Hollywood soldier who can’t bring himself
to say the word “kill”; and George Leroy Tirebiter,
an old man who sits in a retirement home watching younger versions
of himself on TV. It manages to be a devastating indictment of
the Vietnam War, a razor-sharp media satire and a surprisingly
touching contemplation of the transience of youth all at the same
time, while still managing to be unbearably funny. The classic
bits are almost uncountable — Pico and Alvarado, two stoned
Latino soldiers, giving a blissed-out account of the situation
in Korea (a thinly veiled Vietnam); a manic TV clown wishing a
happy birthday to one of his young listeners, noting that she’s
going to start menstruating soon; a slick evangelist luring worshipers
into his flock with the promise of food; a pitch-perfect parody
of Archie and Jughead; and the drop-dead funny speech given by
a befuddled high school principal who tries to put a positive spin
on the obscene heckling of his students. Rumor has it that students
at UCLA and Berkeley transcribed the entire album word for word
and wrote it on walls; it’s not hard to believe. It’s
a towering work, comparable to world-beaters in other media from
Citizen Kane to The White Album. The Firesigns attempted to encapsulate
the world and everything in it on, of all things, a comedy record;
and, of all things, they succeeded.
Having created something that
was essentially impossible to follow up, it would have been understandable
if the group didn’t
bother to try, or even disbanded completely. But they weren’t
done yet. They took up their own gauntlet on their fourth album,
1971’s I Think We’re All Bozos on This Bus,
and signaled their intention to pick up exactly where they left
off by, well,
literally picking up exactly where they left off: the album begins
precisely where the previous one ends, with the jingling bell of
an ice cream truck. Formally similar to its predecessor, Bozos is
shares themes as well: its hero, a corn-fed Midwestern boy named
Clem, sets out to recapture his vanished childhood by infiltrating
a surreal amusement park of the future (patterned after the various
World’s Fairs and expositions) and forcing the computer that
runs it to answer a riddle that has plagued him since he was a
boy. Along the way, he encounters a group of Bozos (clownish Firesign
representations of the bourgeois everyman) and breaks the President,
a wicked vision of Nixon as an audio-animatronic robot who answers
questions with a series of preprogrammed banalities. The album
features plenty of funny moments, especially the singing holograms
who entertain visitors to the park, a popular ride where humans
have hand-to-hand fights with household appliances and a lengthy
satire of pseudo-scientific “edutainment” that includes
such formulations as Fudd’s Law — “If you push
something hard enough, it will fall over.” It’s not
as good as Don’t Crush That Dwarf — how could it be? — but
it’s still an incredibly strong album that suffers only in
comparison to its perfect predecessor. And that’s good, because
it would be a while before the Firesign Theatre made another worthwhile
album.
1972 saw the release of two records from the
group, one merely a disappointment and the other a disaster. Dear
Friends was a collection
of skits from the foursome’s 1970 syndicated radio show of
the same name, and while it’s got many terrific bits, following
up three earth-shattering albums of conceptual genius with what
is basically a best-of sketch comedy record is like tuning into
an acclaimed sitcom and having to watch a clip show. However, Not
Insane or Anything You Want To, the album that followed, was so
misbegotten that it made most fans (including Lester Bangs, who
reviewed it with a simple and lethal “Not Insane and Not
Funny Either”) long for the mere failure of Dear Friends.
It certainly didn’t lack for ambition — it was another
high-concept album about alienation and the nature of performance
that involved satellites communicating with one another as they
tried to stage a live show — but the material just wasn’t
strong enough. Worse still, where it was strong, it was incomprehensible;
for the first time, the production was too heavy, too layered,
with many lines impossible to hear, let alone understand, under
the haze of chaos and noise. Instead of being about alienation,
it was simply alienating, and it was their first album that just
didn’t work. After its release, the Firesigns went on a year-long
hiatus, and fans could be forgiven for thinking it was all over,
that the group had been so good for so long that they’d burned
out and would never recover.
In 1974, the Firesign Theatre returned,
once again releasing two albums in one year. The first was a Sherlock
Holmes/pulp fiction
mash-up called The Tale of the Giant Rat of Sumatra, and it seemed
something of a change of direction for the group. The humor was
still present in abundance: it’s probably the most clever
album the group ever did, with the focal point being a seemingly
endless series of intricate puns. Once again following Joyce, whose
Finnegans Wake was a book in which seemingly every word was a reference,
Giant Rat was an album on which every single line was a complex
piece of wordplay. Perhaps not surprisingly considering the tenor
of the times, the album is also their most sexual, and the drug
of choice is cocaine, not marijuana. Giant Rat is unfairly vilified
by most critics, who don’t recognize that its less conceptual
humor is just as funny, and who mistakenly believe that its traditional
storytelling structure means it has no overarching thematic content.
In fact, on this most precise of albums, the thematic content is
woven into the entire narrative: at the heart of this funny, endlessly
quotable parody of ripping yarns is a neat little critique of colonialism
and the co-option of culture. Although it’s not a world-changer,
Giant Rat is a fine album with a reputation far worse than it deserves.
Everything
You Know is Wrong came next, and it was a return to form for
the group. It presented a series of seemingly unconnected
sketches that hang off of a central questing character (in this
case, the New Age conspiracy buff “Happy” Harry
Cox), featured subtle but clear thematic elements (here, a contemplation
of history — and its end — viewed through the lens
of the new American West), and the Firesigns’ frustratingly
unique ability to make comedy albums with a beginning, middle and
end. Listeners follow the adventures of the cranky Cox as he reveals
any number of alternate histories and crackpot conspiracies, punctures
the New Age before it became trendy again, and attempts to expose
some of his trailer-park-dwelling neighbors as aliens, only to
become so obsessed with them that he misses the real earth-shaking
events going on around him. It contains plenty of classic moments,
like the vacation footage taken by a California couple of their
own abduction and murder by extraterrestrials, a dead-to-rights
interpretation of a local news team (complete with the self-important
anchor and the obnoxious, platitude-spouting, pseudo-intellectual
sportscaster), and a paralyzingly funny military training film
about what to do if aliens attack. A fantastic album that can stand
alongside their best work, Everything You Know is Wrong proved
to the world that the Firesign Theatre still had something to say.
Unfortunately,
it turned out to be the last thing they had to say. “Happy” Harry
Cox closed out the album by saying “The end … or is
it only the beginning? No, it’s the end.” And so it
was, for a long time. The album that followed, In the Next World,
You’re
On Your Own, was their darkest yet, and while it featured the
thematic and conceptual elements that had marked their greatest
albums,
it just wasn’t that funny. Overlong, underwritten and fatally
flawed by having been largely completed by only half the group
while internal feuding broke them up for a time, it was their last
gasp on Columbia Records. They soldiered on for a number of years,
releasing a lot of unspectacular albums on a lot of small record
labels with limited distribution; of their output over the next
20 years, only 1982’s Shakespeare’s Lost Comedie delivered
a decent assortment of laughs, and it really was what critics thought
The Tale of the Giant Rat of Sumatra had been: a pun-laden gag
album with no heart, no soul, no meaning. Generally, the group
(whose members would leave and return in various permutations,
but always the same four men) put out records like the lackluster
Nick Danger in the Three Faces of Al, the baffling Eat
or Be Eaten,
the abortive Fighting Clowns and the abysmal Lawyer’s Hospital.
They succumbed to the ultimate in lazy comedy writing, recycling
their most successful characters and their greatest lines again
and again in the service of sub-mediocre product.

And yet, it still
wasn’t over for the Firesign Theatre. The
aging gunslingers reunited in the mid-1990s for a series of stage
shows (they were never as successful in other media as they were
on record, but that didn’t stop them from trying), and in
1998 — 12 years after their last album, and 24
years after their last good album — they put a bullet right
between the eyes of their listeners with Give Me Immortality
or Give Me Death, a record that, had it been recorded when
they were a bit younger, a bit funnier, and a bit more on the ball,
could
have been one of their best. As it is, it’s still pretty
damn good. Successfully implementing the formula that produced
their greatest albums, it tells an entire story (24 hours in the
life of a radio station whose format is constantly changing) with
an overreaching theme (the march of time and the passage of an
old and ugly millennium into a new and frightening one) and a bunch
of very funny sketches (a grade-Z sexploitation film starring a
wind-up doll of the late Princess Diana; the return of Ralph Spoilsport,
now hocking brand-new bodies for people who want to “live
forever while all around you, your friends fall apart like rotting
fruit”; and a news drought so severe the talking heads are forced
to make chit-chat about their broken coffee machine). Sadly, it
was followed up by the confusing Boom Dot Bust and the absolutely
horrible Bride of Firesign, but it proved something: the band who
made the five greatest comedy records of all time — who created,
mastered and ended a genre all their own — didn’t do
so by accident.
Teslacle’s Deviant to Fudd’s Law, as stated
on I Think We’re All Bozos on This Bus, states: “What
goes in, must come out.” A lot went into the four or five
crazy guys’ best
work; what came out is essential listening for anyone who thinks
that comedy can be funny and still take its place among the highest
art.

back to top
|